Strategy

Baptiste from Fleet, Quentin (Ex-Malt), and 5 Other Operators on Why Spain Beats the Spreadsheet

Key insights and secrets to successfully expanding to Spain, taken from Next Market Live 2: Spain Edition.

May 21 • Weglot

Why translating your content isn't enough: lessons from UKG's multilingual marketing machine

How UKG runs content across five languages, why translation is only the start, and why product messaging that converts in London can backfire in Berlin

Apr 30 • Weglot

Wikipedia, YouTube, Reddit: which platforms actually get cited by LLMs?

A look into where each AI model looks for answers, and where you should be putting your content.

Apr 23 • Weglot

The Difference Between Localization and Local Insight: Canva’s Secret Sauce for Success

Canva's Robyn Pettitt on Why Localization Isn't Enough

Apr 9 • Weglot

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